Maltesers Malt Balls

 Maltesers Malt Balls

Maltesers malt balls are a beloved treat enjoyed by people around the world. These small, round candies consist of a hard, chocolate-covered exterior and a soft, malt-flavored center. They are made by Maltesers, a well-known confectionery brand that has been producing these treats for over 80 years.

One of the key ingredients in Maltesers malt balls is malt extract, which gives the candies their distinctive flavor. Malt extract is made from germinated barley, which is soaked in water and then dried to create a syrup-like substance. Malt extract has a sweet, malty flavor that is often used in a variety of baked goods and candies.

In addition to their delicious flavor, Maltesers malt balls are also a visually appealing treat. The small, round candies come in a variety of colors, including brown and white, and are packaged in attractive boxes or bags.

If you are a fan of malt-flavored treats or are looking for something new and unique, Maltesers malt balls are definitely worth trying. With their commitment to quality and a flavor that is truly one-of-a-kind, these candies are sure to become a new favorites.

INSIDE THE FACTORY OF MALTESERS CHOCOLATE-MAKING MACHINES

Maltesers were created by the American Forrest Mars Sr. in England in 1936 and first sold in 1937. They were originally described as "energy balls" and aimed at slimming women.

The current Maltesers' slogan is "The lighter way to enjoy chocolate".Earlier slogans have included: "The chocolates with the less fattening center", "No ordinary chocolate" and "Nothing pleases like Maltesers". In the 1930s, advertisements claimed that the Maltesers malted milk center is one-seventh as fattening as ordinary chocolate centers; this led marketers to claim it was beneficial for weight loss

In Australia, Mars signed a production deal with MacRobertson's in 1954 but then switched to Cadbury in 1963.

In 2011, the product gained Fairtrade accreditation in the UK and Ireland by sourcing all its cocoa and sugar under Fairtrade Terms. In 2016, Maltesers’ commercials in the UK began featuring disabled actors (including The Inbetweeners actress Storme Toolis) which have been highly successful for the brand. Celebrating universally awkward situations, the adverts were inspired by real-life stories from disabled people.

In January 2017, Maltesers officially became available in the United States for the first time. The factory in Newmarket, Ontario, Canada produces the Maltesers for the North American market; it is expected the factory exports about 80 percent of its production to the United States.